

(Photo courtesy of Greater Milwaukee Foundation)
The shared vision is “a Milwaukee that is equitable, healthy and thriving for all.” Achieving this vision requires focusing on places where investment has been scarce and supporting people of color, who are disproportionately affected by disparities in the community. Together, the Foundation and MCW will:
- Engage resident and community partnerships.
- Improve social determinants of health.
- Catalyze change that leverages resources and investment.
“This partnership is an extension of our fundamental commitment to supporting people throughout our community in their desire for greater opportunity and a high quality of life,” said Ellen M. Gilligan, president and CEO of the Greater Milwaukee Foundation. “The course of that journey is to be charted together with community, based on values and goals we share. We look forward to that process and to identifying other partners whose goals align.”“Our support for this initiative is to help shape Milwaukee as one of the healthiest and safest cities in the nation,” said John R. Raymond, Sr., MD, president and chief executive officer of MCW. “Health is largely determined by social factors, including social determinants, genes, behavior, and healthcare. In partnership, we will address determinants of health to benefit communities.”
The partnership, encompassing the initiative formerly known as Flourishing Lives, will enable MCW and the Foundation to bring complementary expertise to bear on a range of strategies to invest in the educational, social and economic well-being and health of people across Milwaukee. The next step will be to host a neighborhood gathering – an opportunity to join with residents of the community for refreshments, conversation and beginning relationships that place their ideas and priorities at the center of forthcoming plans.
The site chosen is in the Halyard Park neighborhood, at 2153 N. Martin Luther King Jr. Drive. The location will be home to MCW’s community engagement programs as well as the new headquarters for the Foundation. Future opportunities for convening space, programming and additional local partners are expected to amplify community impact.
The site was once home to Gimbels-Schuster’s Department Store and received major additions in both 1914 and 1950. The natural façade of the historic building will be restored in the redevelopment process.
Royal Capital Group is the chosen development firm for the initiative. The firm led MCW through the discovery phase. Royal Capital Group has deep experience in Brewer’s Hill and the surrounding Milwaukee neighborhoods.
Halyard Park offers glimpses of history for both organizations.
The Halyard Park neighborhood is named for Ardie and Wilbur Halyard who, in 1924, established Columbia Savings and Loan, the first such institution owned by and serving African Americans in Milwaukee. It offered people of color the opportunity to establish a mortgage loan for home ownership. In 1974, to commemorate Columbia Savings and Loan’s 50th anniversary, the Wilbur and Ardie A. Halyard Fund was created at the Greater Milwaukee Foundation. The fund provides financial scholarship support to African American students preparing for careers in business or finance. The Halyards continue to be remembered for their pivotal role in Milwaukee’s history and as enduring advocates for improving housing and living conditions for the city’s African American community. The Foundation has a deep history supporting Milwaukee neighborhoods. Specifically in Halyard Park, Harambee and along King Drive, the Foundation and its donors have invested more than $5 million in the last five years alone.
For 34 years, from 1898 to 1932, one of the Medical College of Wisconsin’s predecessor institutions (Wisconsin College of Physicians and Surgeons, which became the Marquette University School of Medicine) was in Halyard Park in a building located just blocks away on the southeast corner of Fourth Street and Reservoir Avenue. At the very top of the building in faded letters it reads “Wisconsin College of Physicians and Surgeons.” It continued there until 1932, when the Cramer Building was opened on the Marquette campus. Next to the medical school was its dispensary (now called outpatient clinics) where medical students observed as faculty physicians treated indigent patients. Across the street from the medical school was St. Joseph’s Hospital, the medical school’s primary teaching hospital.
“This initiative is a place-based investment strategy and a sustained commitment to the community,” said Dr. Raymond. “This isn’t about a building; it’s about the impact that it will have on people’s lives. Collaboration and sustainability will be critical to success.”
“Milwaukee is experiencing a development boom and a rising economy, but that doesn’t mean the benefits are reaching those in our community most in need,” Gilligan said. “Through strong partnerships and an intentional focus on equity, however, we can build on the momentum surging from downtown and work with community to ensure more and more people have access to the opportunity they need to thrive.”
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