Post from Community: BBB Tip: What to know before signing up for a free trial offer | Milwaukee Neighborhood News Service
Wisconsin Better Business Bureau
May 12, 2021
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Free trial offers are an extremely popular marketing tactic, especially for subscription services. With so many consumers shopping online, there is no way to touch, see, or otherwise experience a product before buying it. That means free trials can be a win-win situation for both sellers and buyers. Consumers get to “try before they buy,” and sellers get to cultivate interest in their product and hopefully make a sale. That said, there are a few aspects of free trials consumers should be aware of if they want to avoid unwanted charges.
To avoid getting scammed with any free trial offer, periodically review BBB’s Scam Tips and tips for smart shopping online.
You may also want to read BBB’s tips for safe delivery of your online purchases.
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Always look for businesses that follow BBB Accreditation Standards and BBB Standards for Trust.